From the manufacturerto the consumer.

We distribute carefully made and carefully chosen products. Scroll to follow their journey, from the manufacturer to the consumer.

From manufacturer to consumer, a chain we control.

A batch goes through six steps that we control from end to end: bulk products go to points of sale, retail products to customers.

  1. Step 1 of 6

    We receive your products

    Once a purchase order has been sent and validated, we arrange the pickup of your products. The container is filled, sealed, then loaded onto the truck.

  2. Step 2 of 6

    We inspect every delivery

    When the truck arrives at the warehouse, we count your products and check their condition and conformity with the order. Anything that fails inspection is reported to you: the quality promised to the customer is decided here.

  3. Step 3 of 6

    We store safely

    Every listed product has its place in our warehouses. Stock is kept in the best conditions and tracked, so every product stays available to our resellers when orders come in.

  4. Step 4 of 6

    We build the right price

    The price starts from the purchase cost, then adds logistics and our margin. A separate grid applies to retail, semi-wholesale and wholesale. The batch is then split: bulk products are conveyed to points of sale and large resellers, and retail products are delivered to end customers.

  5. Step 5 of 6

    We grow the network

    Our sales team supplies points of sale and resellers, presents the offer and records orders.

  6. Step 6 of 6

    We serve the end consumer

    The retail products, taken from the batch, are prepared and handed to the consumer, in store or at their address.

Making quality products accessible, at affordable prices.

Dixtri was born in Benin in 2019 from a simple idea: make quality products accessible to as many people as possible, from home linen to tech items and everyday goods. We are a distributor: we choose the products, we control every step and we bring them to you. Our catalog is not fixed: it grows with our partners.

120 000+

products distributed each year

6

business sectors

7+

countries covered

And other categories to comeDo you make or distribute a product? Let's talk.
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Born in Benin, built for Africa.

Our ambition goes beyond borders. Created in Benin, our distribution now covers seven African countries, with the same chain controlled from end to end.

  • Benin

  • Togo

  • Senegal

  • Côte d'Ivoire

  • Guinea

  • Cameroon

  • Democratic Republic of the Congo

SenegalCotonouCôte d'IvoireGuineaCameroonDRC
Countries covered: Benin, Togo, Senegal, Côte d'Ivoire, Guinea, Cameroon and the DRC.

They trusted us.

Manufacturers, brands and institutions that rely on our network to reach their customers.

  • GDIZ, Glo-Djigbé Industrial Zone
  • MTN
  • Sùsù, our cotton, our pride
  • Oale
  • Btex, Bénin Textile SA
  • Obalè

What our customers say

What's happening on the ground.

Store launches and news from our network.

Obalè opens its store in Cocotier.

July 29, 2026. The Obalè store has opened in Cocotier, on the airport boulevard, opposite the Finances maquis: a 100% premium brand, made in Benin.

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Sùsù opens its store in Parakou.

June 26, 2026. The Sùsù store has opened in Parakou, in the Wansirou district, at the aerodrome roundabout: the Sùsù range arrives in northern Benin.

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Sùsù opens its store in Cotonou.

April 25, 2026. The Sùsù store has opened in Cotonou, in the Saint-Michel district, opposite the Sœurs bakery: 100% cotton sheets and towels, made in Benin.

Read more